As part of the Strategic Framework for Tourism, the government committed to updating the Tourism Regional Economic Impact Model (TREIM) platform to enhance the user experience and enable a more efficient process for updating information.

The commitment was in response to tourism industry feedback about the importance of timely and relevant data to make better informed business decisions. This supports the government’s objective of evidence-based decision making.

The Tourism Regional Economic Impact Model (TREIM) makes it easier for organizations and people working in or interested in tourism to learn more about the impact the industry has on the provincial and local economies.

TREIM has recently been upgraded and is now easier to use, faster at processing reports with minimal downtime.

TREIM has a number of modules to help individuals and organizations learn more about the economic impact of tourism. Modules include:

  • Visitor Spending – estimates the economic impact of tourism spending in a specific region and/or for a specific event. There are 17 built-in activity options, including festivals, golfing, casinos.
  • Operational Expenses – estimates the economic impact of operating an ongoing business, such as an attraction, retail business, hotel or restaurant.
  • Investment Expenditures – estimates the economic impact of investing in or building a tourism facility such as an attraction, retail business, hotel or restaurant.
  • Convention Centre Activity – estimates the economic impact of a convention, including delegate and exhibitor spending, as well as production costs.

Learn more about the TREIM methodology

For best results, please ensure inputs are accurate. 

Link to TREIM

 

Tourism Research Unit

Ontario Ministry of Tourism, Culture and Sport

400 University Avenue, 5th Floor

Toronto, ON M7A 2R9

Tel: 416-325-8287

tourism.research@ontario.ca

Please visit us at www.ontario.ca/tourismresearch